Dieter Rams: Good design is long-lasting
7. Good design is long-lasting
It avoids being fashionable and therefore never appears antiquated. Unlike fashionable design, it lasts many years – even in today’s throwaway society.Dieter Rams’s 606 Universal Shelving System has been manufactured and sold by Vitsœ for the past 50 years. It looks as fresh as it did back in 1960.
totally effective.
This shelving system is interesting. I find it to be a little bit masculine (aesthetically but also in attitude) and a little bit imposing in the way that it relates to its user - “You will use me for a lifetime dammit, and I’m going to be so goddamn practical that you must!” vs. just build a goddamn product that people love so much (aesthetically, functionally, emotionally, all of those design things) that they want to use it forever.
That said, I adore this video. It’s such a great encapsulation of the ideals behind the product.
- Reblogged from dd20century
- Source: dd20century
